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March 17, 2008

Calvin Klein name new lingerie face

Gorgeous actress Eva Mendes will follow in the footsteps of Natalia Vodianova and Kate Moss as she is today named the new face/body of Calvin Klein Underwear!

The slightly more voluptuous Mendes will appear in advertising from Fall 2008, which ties in with the launch of Seductive Comfort. It will also coincide with the launch of a yet to be named fragrance.

Tom Murry, President and COO of Calvin Klein Inc., said "We are trying to get across that these new products are for fuller busted, shaplier kinds of women and when we looked at the talent, Eva was right."

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