So I was on Facebook the other day when my friend Lisa forwarded the link to doyoumeasureup.co.uk, the latest site from Eveden (the people behind the mighty Freya and Fantasie brands), where you can have loads of fun guessing the bra sizes of celebs like Lisa Snowdon and Tamzin Outhwaite. I managed 7 out of 10, which won't take me to the top of the leader board, sadly.
The message? Fit matters - as Eveden's fitting expert Jill Adams says, "The difference that the right fitting bra can make to a woman’s body is incredible!"
It's a subject dear to our own hearts, of course - check out the figleaves.com fitting room here.