above left: Borg in his heyday (Rex), right: Bjorn Borg underwear
In the late Seventies, women everywhere were completely ga-ga about Bjorn Borg: an international sex symbol, he was also one of the all time greats of the game, racking up five Wimbledon titles in a row and pulling off the French Open/Wimbledon double (a feat not to be underestimated – nobody has managed it since) for three of those years.
After hanging up his famous wooden raquet, Borg turned his attention to the Bjorn Borg clothing line (for a very entertaining account of his career, visit http://www.bjornborg.net/ and click on The Saga). To celebrate the arrival of Bjorn Borg underwear on figleaves.com, we nabbed a quick q&a with the legend himself. Here’s what he had to say about lucky pants, his final match against John McEnroe, and the star he’d like to see modelling his clothing (clue: it’s not Federer). Read our exclusive interview after the click.
above: Bjorn Borg pictured last year (wireimage)